The globalbreastfeeding accessories marketexpected to reach US$ 2.89 billion by 2027 according to a new study by Polaris Market Research. The report “母乳喂养交流cessories Market Share, Size, Trends, Industry Analysis Report, By Product (Nipple Care Products, Breast Shells, Breast Pads, Baby Scales, Breastmilk Preparation & Cleaning Products, Breastmilk Storage & Feeding, Others); By Age Group (0-6 months, 7-12 months); By Distribution Channel (Online, Offline); By Regions; Segment Forecast, 2020 – 2027”gives a detailed insight into current market dynamics and provides analysis on future market growth.
Rising awareness pertaining to the advantages of breastfeeding is expected to drive the demand for breastfeeding accessories. The global market for breastfeeding accessories is also driven by the increasing disposable income of the working mothers having less time due to busy schedules, dedicated lactating rooms at the working places, and positive campaigns by the government to promote health benefits to the child about breastfeeding.
The global market for breastfeeding accessories is fragmented based on the product, age group, distribution channel, and region. In terms of product, the market is segmented into nipple care products, breast shells, breast pads, baby scales, breastmilk preparation & cleaning products, breastmilk storage & feeding, and other accessories. The age group segment is further divided into 0-6 months’ and 7-12 months’ babies. Based on the distribution channel segment is further divided into online and offline channels.
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Segment Highlights
- The milk storage and feeding segment accounted for the largest revenue share in 2019 owing to the surge in milk banks and increasing awareness pertaining to breast milk storage. The segment accounted for 25% of the market share in 2019.
- Based on distribution channels, offline channels are projected to constitute almost half of the market in 2027. The market players have a strong distribution model and robust associations with retailers and distributors.
- North American breastfeeding accessories industry accounted for over 50% of the market share in 2019. The sale of the concerned products in the region is increasing due to social marketing and positive federal laws to promote breastfeeding in public places.
- Asia Pacific region is projected to exhibit the highest growth in the global market for breastfeeding accessories. This can be attributed to the increasing population of working women across the developing economies of the region.
- Few of the major players operating in the market include Edgewell Personal Care, Newell Brands, Koninklijke Philips N.V., and Pigeon Corporation. The companies in the industry are adopting strategies such as mergers & acquisitions and regional expansion.
List of Key Players of Breastfeeding Accessories Industry
- Edgewell Personal Care
- Newell Brands
- Koninklijke Philips N.V.
- Pigeon Corporation
- Medela LLC
- Mayborn Group Limited
- Others
Polaris Market Research has segmented thebreastfeeding accessories market report on the basis of product, age group, distribution channel, and region.
母乳喂养交流cessories, Product Outlook (Revenue – USD Million, 2016 – 2027)
- Nipple Care Products
- Breast Shells
- Breast Pads
- Baby Scales
- Breastmilk Preparation & Cleaning Products
- Breastmilk Storage & Feeding
- Other Accessories
母乳喂养交流cessories, Age Group Outlook (Revenue – USD Million, 2016 – 2027)
- 0-6 months
- 7-12 months
母乳喂养交流cessories, Distribution Channel Outlook (Revenue – USD Million, 2016 – 2027)
- Online Channels
- Offline Channels
母乳喂养交流cessories, Regional Outlook (Revenue – USD Million, 2016 – 2027)
- North America
- U.S.
- Canada
- Europe
- France
- Germany
- UK
- Italy
- Spain
- Netherlands
- Austria
- Asia Pacific
- China
- India
- Japan
- Malaysia
- South Korea
- Indonesia
- Central & South America
- Mexico
- Brazil
- Argentina
- Middle East & Africa
- UAE
- Saudi Arabia
- Israel
- South Africa