背景音乐市场份额，规模，趋势，行业分析报告，按产品类型（AV系统，音乐流媒体）;通过地区的结束使用（零售商店，咖啡馆和餐馆，休闲和招待，公共组织，以及其他）;分部预测，2020 - 2027年

报告摘要

2019年，全球背景音乐市场的价值为15亿美元，预计在预测期内将在6.4％的CAGR中增长。通过发达国家和发展中国家经济体的多个商业生态系统的采用，背景乐乐市场继续受到影响。根深蒂固的对客户感知和娱乐的影响是推动背景音乐系统销售的关键因素。

背景音乐已成为几乎所有现代商业基础架构的一个组成部分。背景音乐元素主要安装，以增强商业空间的氛围。此外，企业通过建立更强的消费者关系，在提高业务生产力时，企业已经确定了背景音乐的营销方面。在背景中播放的音乐灌输了对商业场所的积极性，从而增强了消费者的购物体验。

Rapid urbanization combined with increasing modern infrastructures is expected to offer growth opportunities for background music market. Developing economies with significant growth underway in modern infrastructure developments present an optimistic outlook for background music providers and is expected provide opportunities to new entrants.

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Industry Dynamics

Growth Drivers
Value-added options such as spacious parking areas, complimentary food, good ambience, and appealing background music have been intricately linked to higher footfalls and increased customer engagement. Background music systems are gaining prominence across various business establishments as they create prolonged customer stay, which in turn is instrumental in enhancing sales. Moreover, consumers associate genre and rhythm of the background music with specific products, which has deep-rooted influences on their spending patterns.

The right type of music for a specific business environment is extremely important as it has the potential of changing an individual’s mood and subsequent purchasing behavior. For instance, people, during winter holidays, resonate with the Christmas music, resulting in higher purchases of festive goodies.

背景音乐市场报告范围

该市场主要在基础产品，最终用途和地区进行分段。

By Product Type	通过最终使用	按地区
AV System Music Streaming	Retail Stores 咖啡馆和餐馆 Leisure & Hospitality 公共组织 Others	北美（美国，加拿大） 欧洲（法国，德国，英国，意大利，西班牙，荷兰，奥地利） 亚太（日本，中国，印度，马来西亚，印度尼西亚。澳大利亚） 拉丁美洲（巴西，墨西哥，阿根廷） 中东和非洲（沙特阿拉伯，阿联酋，以色列，南非）

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产品类型洞察

Based on product type, the background music market is categorized into AV system and music streaming. In 2019, the music streaming segment is expected to dominate the global market. As per a revelation by the International Health, Racquet & Sports Club Association (IHRSA), revenue of the global health club industry approached USD 87.2 billion in 2017, as 201,000 health clubs and more served around 174 million members. This provides enough credence to the thriving business of gyms and health clubs, which will also create innumerable opportunities for market growth. Moreover, importance of music to eliminate fatigue among gym enthusiasts is utilized by owners during training sessions, which is resulting in increased adoption of background music systems.

Insight by End Use

在最终用途的基础上，全球背景音乐市场分为零售店，咖啡馆和餐馆，休闲和酒店，公共组织等。咖啡馆和餐馆仍然是领先的最终用户。休闲与热情好客部门有望见证与背景音乐成为主食而不是消费者的例外。总的来说，背景音乐市场是稳定的;然而，利用整体产品的新兴机会可能仍然是合并的关键。

Geographic Overview

Geographically, North America is the largest revenue contributor to the global market. A multitude of factors, notably growing investment in commercial businesses, including cafeterias and restaurants, clubs, shopping malls, and gift shops is driving adoption of a range of background music systems and software.

企业主正在越来越多地拥抱符合各个地区法律要求的音乐解决方案，以避免与许可处罚相关的任何风险。此外，企业所有者宁愿支付利用音乐以获得其面向业务的福利的权利。反过来，这是推动各种业务的许可音乐的一个关键原因。

购物中心正在争夺消费者为消费者提供高度方便，具有与在线购物网站的“始终如一的”性质竞争。购物中心正在采用独特的方法来诱导从商品化经验的转变对他们消费者的扩大价值主张。

亚太地区预计将寄存器最高的恶性肿瘤h over the forecast period. Malls are embracing value-added elements to enhance customer engagement, including background music, to create an aura of leisure and entertainment, which can hardly be experienced online. This increased focus of shopping malls to offer unparalleled leisure and entertainment with splendid shopping experiences to their customers is driving the region’s market growth.

Background music providers are engaged in entering emerging markets with thriving end-use industries. Across the region, food and grocery retailing is growing at an exponential rate wherein developing countries have witnessed a significant number of hypermarket and supermarket constructions. The region presents intense competition among leading retailers whereas growth in the mini-market store has also gained traction. This is likely to have a positive impact on the background music market growth.

竞争洞察力

Key players operating in the global market include PlayNetwork, Inc., Sirius XM Holdings, Inc., Auracle Sound, TouchTunes Music Corporation, Imagesound, Soundnet Limited (Soundjack), Easy on Hold, Xenox Music & Media B.V., Express Melody, Qsic Pty Ltd., OpenEar Music, Cloud Cover Music, Almotech Media Solutions, and Mood Media Corporation.