全球头部显示屏(HUD)市场预计将在预测期内迅速增长。它在2017年估价为21亿美元,估计在预测期内以26.4%的CAGR成长。HUD是一种透明的显示,它将信息提供给驱动器,该驱动器消除了远离其现场观点的必要性。它是一种帮助驱动程序和飞行员在挡风玻璃中查看仪表板数据的技术。因此,在此技术的帮助下,用户可以接收重要信息。HUD系统服务于其用户的安全性,安全性和舒适性需求。普通朝上显示器的组件包括投影仪,视频发生器和组合器。它被分成两种类型,例如头盔安装的HUD,并固定安装HUD。
Earlier HUDs were used in military and aviation applications; however, their usage has been increased in commercial sector such as domestic aircrafts, automobiles and other segments. Other important factors which are propelling the growth of the HUD market is the increased purchasing power of the individuals owing to the growth in their net income. Today, modern age individuals are becoming technically adequate and can sustain with the recent innovative products which stimulates safer driving practices. The appearance of Augmented Reality (AR) is also one of the key factors of growth of this market. The Head Up Display market growth is attributable to the enhanced perception concerning safety. Additionally, factors that hinder the market growth are considerable investments for production and minimal implementation.
随着体积的参考,预计头部显示器的出货量次数才能见证2017年和预测期的快速增加。负责这种增长的组件易于与智能手机同步,从而通过最小化偏差来增加驾驶员的安全性。此外,在墙上投射图像的微微投影仪市场的增长是导致头部显示市场的增长的因素。如今,GPS(全球定位系统)和增强现实等创造性技术进一步推动了头部显示市场的需求。
申请进一步分割了顶端展示市场,包括航空,汽车,可穿戴物品等。估计汽车最终用途部分在预测期内具有重要的市场份额。该市场增长的主要原因是确保汽车安全产品,以确保减少事故。因此,由于关于安全措施和预防措施的知识水平广泛传播,因此汽车段中的对外显示系统的需求将增加。汽车行业进一步分段为跑车,优质/豪华车和基本和中间段汽车。在预测期间,溢价/奢侈汽车分段被认为是汽车部门的卓越市场份额。由于乘客中加强道路安全性,并越来越多的军用飞机建立最新技术的需求;汽车和国防部门是全球主要的需求发电机。此外,燃料在全球各地推出的汽车领域采用这项技术的因素正在降低销售表现和越来越多的技术改进的平均销售价格。
推出的便携式HUDs基本和mid-segment cars have also pushed the market. Leading car manufacturers such as BMW and AUDI are working closely with HUD manufacturers to implement HUDs in the mid-segment cars. Optimum landing and take-off in aviation sector is achieved due to the large number of commercial aircrafts using head up display. Additionally, flight simulators also rapidly propelling the growth of head up display market. To enhance driving skills, companies are investing in R&D of these products, thus the wearable application sector is projected to gain a considerable market share. U.S. head up display market is in rapid rise owing to new inventions in technologies such as augmented reality and adaptive cruise control. Currently, North America holds a remarkable market share in the worldwide market followed by Europe owing to the enhancing awareness between individuals regarding the benefits by head-up displays.
Europe is anticipated to have a steady growth in 2017 due to the presence of many automotive OEMs in this region such as Volkswagen, Daimler, and BMW. The major factors that are propelling the growth of the HUD market in APAC is the growth in disposable income and increased standard of living. APAC dominated the market holding a maximum compound annual growth rate during the forecast period.
HUD市场的主要参与者包括Yazaki Corporation,Elbit Systems,Robert Bosch LLC,BAE Systems,Visteon Corporation和Denso Corporation。HUD市场的另一个关键球员是大陆AG,最近在HUD引入了增强现实,该现实在驾驶员和车辆之间被用作助理,这反过来是HMI(人机界面)演变的下一步。